Agenda

 

09:00 – 09:30 | Opening Rally

Welcome to the Battlefield of Ideas. Host introduction, manifesto video, and live audience poll.

09:30 – 10:30 | Opening Keynote

Theme: The Future of Marketing: Beyond Lines, Beyond Limits. Visionary keynote to set the tone for the day.

10:30 – 11:30 | Panel 1 – The War Room

Topic: Marketing & CX: Marriage or Cold War? Dynamic debate-style panel.

11:30 – 11:45 | Coffee Break

Networking over coffee.

11:45 – 12:30 | Hands-On Bootcamps (Round 1)

Parallel sessions (choose one):
1. AI in Action – Campaigns with AI tools.
2. Storytelling Workshop – Emotional brand narratives.
3. Growth Clinic – CRO & funnel hacks.

12:30 – 13:15 | Panel 2 – The Arena of Brands

Topic: Branding vs Performance: Who Really Drives Growth? Panel + interactive audience voting.

13:15 – 14:00 | Lunch & Networking

Buffet lunch, sponsor activations, and speed networking.

14:00 – 14:45 | Presidential Debate – Clash of the Lines

Debate: Is AI Eating Our Jobs or Making Us Superhuman? Podium-style debate, timed rebuttals, live audience vote.

14:45 – 15:30 | Hands-On Bootcamps (Round 2)

Parallel sessions (choose one):
1. The Data Alchemist’s Lab – Analytics into action.
2. The Social Commander’s Playbook – Communities that last.
3. The Partnership Clinic – Collabs that multiply impact.

15:30 – 15:45 | Coffee Break

Refreshments and networking.

15:45 – 16:15 | Lightning Challenge – The Arena of Ideas

Audience members deliver 5-minute pitches. Live clap-o-meter & votes for best pitch.

16:15 – 16:45 | Closing Keynote

Theme: The Next Decade of Marketing Heroes. Final rally cry to inspire before the awards.

16:45 – 18:00 | Awards Ceremony – Legends’ Night

High-energy awards presentation:
– 40+ Individual Awards (The Strategist, The Professor, etc.)
– Top 10 Lists revealed
– 15+ Corporate Awards (Best Campaigns, Teams, CSR, etc.)
– Culminates with Lifetime Achievement Award.